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Doing and Thinking are Reciprocal Practices

By November 1, 2023No Comments

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“Thinking is easy, acting is difficult, and to put one’s thoughts into action is the most difficult thing in the world.” Goethe threw these words into the wind, but few really catch them.

Here’s an unconventional truth: Doing and thinking are not separate lanes on the highway to success; they are the very road itself.

Imagine a chess grandmaster. Eyes darting across the board. In each move, a universe of thoughts. In each thought, a potential move.

Now, transpose this to the realm of business.

The entrepreneur’s journey is not linear. It’s a dance. Alternating between action and contemplation.

Let’s break some myths.

Myth 1: First think, then do. Reality: Thinking and doing are simultaneous.

Each action feeds back into thought. Each thought propels into action.

Ever heard of the Lean Startup? Build. Measure. Learn. Not a sequence. A cycle.

Myth 2: Overthinking leads to perfection. Reality: Overthinking often leads to paralysis.

Perfect is the enemy of good. Good enough, iterated upon, becomes great.


Your greatest creation isn’t your product or service. It’s the machine you build that bridges your thoughts and actions.


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